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Cartes Postales de l’Arc

Cartes Postales de l’Arc

The PERMANENT exhibition of the Arc de Triomphe conceived and directed by Maurice Benayoun and Christophe Girault, architect, is being dismantled to give place to a souvenir shop.

To react to this obscene act of institutional vandalism, Maurice Benayoun launches a call for proposal to conceive postcards demonstrating the commercial potential of cultural heritage, to be sold in the Arc de Triomphe souvenir shop.

Appel à la création de cartes postales pour la nouvelle boutique de l’Arc de Triomphe de Paris

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